In a difficult business decision, Shah Rukh Khan has replaced Bobby Chawla from the post of the CEO of his production house with Venky Mysore, who is the CEO and MD of Kolkata Knight Riders.
The announcement was made through a press statement which said: "Red Chillies Entertainments Pvt Ltd announced today that Venky Mysore has been appointed as the Chief Executive Officer. He will take full responsibility for all the operations of the production house. In addition he will continue in his role as CEO and MD of the Kolkata Knight Riders."
The press release has no mention of Bobby or his future association with the company.
Bobby, who is the brother of Shah Rukh's colleague and close friend Juhi Chawla, has been in a state of coma since April 2010 and all this while Shah Rukh had stuck to his guns about not dropping Bobby from the CEO's post. However, with Red Chillies expanding its business manifold in leaps and bounds in the last few years, it had become imperative to appoint a hands-on CEO.
While spokesperson from the company said that "all due process" has been observed while taking the call, sources close to Juhi claimed that she had no clue of this sudden change. It was Bobby's relentless efforts that helped Red Chillies become the country's premiere production house and he also played a major role in acquiring Kolkata Knight Riders for Shah Rukh Khan.
In mid-January, when TOI last checked with Shah Rukh's office, it was told that Bobby will continue as the CEO of Red Chillies and that his work is being shared among senior members of management team.
According to sources, the decision to replace Bobby was taken in the first week of February and although Shah Rukh is concerned and pained with Bobby's situation, it was unavoidable as the workload was increasing each day and the company was unable to perform to its best with an in absentia CEO.
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